8 Things To Learn From John Letoto About WBC ?

In early 2015, Seattle played host to one of coffee’s largest events: the World Barista Championship. Competitors from over 50 countries came to perform in front of an international audience of hundreds, with thousands more watching online. The World Barista Championship is a tremendous industry event, with an end goal of finding a Champion to serve as a global ambassador for specialty coffee for the following year.

We sat down with Blacksmith Coffee‘s John Letoto, a technical judge and barista trainer to discuss how competitors prepare for the competition and how the WBC influences baristas and the coffee world today.

About Blacksmith Coffee

Blacksmith, which serves speciality coffee and quality food with exceptional service, lives up to its name by making as much as they can by hand and seeking out the best purveyors for the products they sell.

8 Things To Learn From John Letoto

1. What does it take to win the WBC?
2. What aspects of competition work well with the barista’s professional life?
3. What does a competitor need to be aware of to perform well?
4. What motivates a barista to compete on this level?
5. Do you see the popularity of the WBC growing as the years go by?
6. What are barista competitions and why are they valuable?
7. What is the difference between national competition and world competition?
8. What do you see for the future of barista competitions?

About Prima Coffee Equipment

Prima Coffee Equipment is a speciality coffee equipment supplier based out of Louisville, Kentucky. From their inception, they have set out to make the best coffee brewing equipment available to the general public. Learn more about Prima Coffee Equipment from prima-coffee.com